• Loyalty

    How Tilting Point Earns Gamer Loyalty While Having Real-World Impact

    The ravenous consumer appetite for mobile gaming apps shows no sign of slowing down: According to a recent report from

    Written by: Sony Shetty
    Published on: 08 Dec, 2022
    Loyalty

    How FREE NOW CEO Thomas Zimmerman Matches Marketing & Audiences to Drive Mobility Growth

    What do you get when you combine two of the world’s oldest automotive companies with three of Europe’s leading taxi-hailing

    Written by: Sony Shetty
    Published on: 16 Aug, 2022
    Loyalty

    CleverTap NPS & User Rating Surveys: Closing the Feedback Loop

    In today's hyper-competitive business environment, the best way for brands to continue growing sustainably is to ensure customer loyalty. According

    Written by: Soumya Soni
    Published on: 08 Jul, 2022
    Loyalty

    How Fitness App Innovator Muuv Labs Harnesses Personalization to Drive Customer Loyalty

    The modern fitness industry is an ecosystem where fitness apps, streaming channels, and other digital products and services enhance the

    Written by: Shivkumar M
    Published on: 21 Jun, 2022
    Loyalty

    Rich Donahue of Ibotta on the Secret to Rewarding Customer Loyalty

    Consumers have “50 different apps on the phone,” says Rich Donahue, chief marketing officer of the cashback app Ibotta. “They’re

    Written by: Sony Shetty
    Published on: 14 Jun, 2022
    Loyalty

    The CMO of TOMS: Helping Change 100 Million Lives While Elevating an Iconic Brand

    TOMS doesn’t just make shoes. This iconic brand also makes a difference, changing 100 million lives by donating one-third of

    Written by: Sunil Thomas
    Published on: 10 Feb, 2022
    Loyalty

    The New Experience Economy: Establishing Authentic Connections With Customers

    The past year boosted US ecommerce’s year-over-year growth rate to 44%* —the highest it’s been in a decade. Now that

    Written by: Shivkumar M
    Published on: 19 May, 2021
    Loyalty

    Experience-First Thinking: How Knowing Your Product and Your Customer Creates App Loyalty

    Reams of research suggest a strong relationship between the quality of a mobile app experience and the customer's opinion of

    Written by: Subharun Mukherjee
    Published on: 13 May, 2021
    Loyalty

    Solve the Retention Problem By Delivering the Emotional Connection Users Crave

    Solving customer retention is the single most effective way to drive business growth.  Yet too many companies focus their marketing

    Written by: Shivkumar M
    Published on: 08 Oct, 2019
    Loyalty

    How to Create Loyal App Users

    Getting customers to use your app is a lot like dating. Once you find someone you like, you’ll plan the

    Written by: Mrinal Parekh
    Published on: 19 Apr, 2018
    Loyalty

    Tips for Driving App Engagement and Brand Loyalty

    In the deep ocean, that is the app store of today, millions of apps are constantly battling it out to

    Written by: Shivkumar M
    Published on: 22 Jan, 2016

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