Loyalty

What are Retail & Store Loyalty Programs? 15 Effective Examples That Drive Retention

Retail and store loyalty programs are strategic initiatives designed to reward repeat customers and foster a stronger relationship with a

Written by: Shivkumar M
Published on: 14 Jul, 2025
Loyalty

11 Powerful Benefits of Customer Loyalty Programs

Loyalty programs are structured marketing initiatives that reward repeat customers with perks, such as points, discounts, or exclusive experiences. It

Written by: Kiran Pius
Published on: 09 Jul, 2025
Loyalty

Cost of Building a Customer Loyalty Program: Hidden Costs to Know

Loyalty programs are powerful tools for increasing retention and driving repeat purchases. But the actual cost of building a loyalty

Written by: Shivkumar M
Published on: 02 Jul, 2025
Loyalty

What is Retention Rate? Definition, Formula & Customer Retention Rate Calculator

Customer retention rate (CRR) is a core metric that reflects your ability to build long-term customer relationships. It directly impacts

Written by: Subharun Mukherjee
Published on: 30 Jun, 2025
Loyalty

How To Measure Customer Loyalty: 9 Important Metrics + Formulas

Modern customer loyalty blends repeat business and emotional advocacy. Loyal customers deliver a higher lifetime value as they stay longer.

Written by: Kiran Pius
Published on: 28 May, 2025
Loyalty

What is Customer Lifetime Value (CLV)? 14 Strategies to Improve It + Calculator

Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company

Written by: Subharun Mukherjee
Published on: 13 May, 2025
Loyalty

Net Promoter Score (NPS): A Comprehensive Guide for Modern Marketers

Net promoter score (NPS) is a customer experience metric used to measure customer loyalty and satisfaction.  In this blog, we’ll

Written by: Shivkumar M
Published on: 07 May, 2025
Loyalty

13 Brilliant Customer Loyalty Program Examples

Customer loyalty programs help attract, engage, and satisfy your customers. Here is an in-depth exploration of successful customer loyalty program

Written by: Shivkumar M
Published on: 30 Sep, 2024
Loyalty

Drive User Engagement & Retention with a Loyalty Program Guide 2024

Mobile loyalty programs are strategic initiatives that leverage mobile apps to boost customer engagement, retention, and lifetime value. These programs

Written by: Apoorv Bhatnagar
Published on: 19 Jan, 2024
Loyalty

Loyalty Marketing: It’s Not Just About Free Stuff (But It Helps!)

When my family has to travel to Asia, we try as much as possible to book our flights via Korean

Written by: Shivkumar M
Published on: 21 Aug, 2023
Loyalty

Ecommerce Personalization: How To Improve the Customer Experience and Build Long-Term Loyalty

Online shoppers have come to expect the convenience of customized product suggestions, advertisements, and offers. At this point, it’s pretty

Written by: Shivkumar M
Published on: 01 Aug, 2023
Loyalty

Ecommerce Personalization: How to Turn Casual Shoppers Into Lifelong Buyers

If you’re an ecommerce app and you want to grow your customer base and solve for ROI, you've simply got

Written by: Subharun Mukherjee
Published on: 18 May, 2023

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