Loyalty

How CRMs Enhance Customer Loyalty Programs and Fuel Long-Term Growth

Customer loyalty is a key driver of sustainable growth, with loyal customers not only spending more but also advocating for

Written by: Kiran Pius
Published on: 13 Aug, 2025
Loyalty

8 Subscription and Membership Loyalty Program Examples & Why They Work

Subscription and membership loyalty programs have surged in popularity as brands seek to deepen customer relationships. In these paid programs,

Written by: Agnishwar Banerjee
Published on: 11 Aug, 2025
Loyalty

12 Types of Customer Loyalty Programs Explained With Examples

Different types of loyalty programs have become essential tools for driving retention and maximizing customer lifetime value across every industry.

Written by: Subharun Mukherjee
Published on: 07 Aug, 2025
Loyalty

What are Travel Loyalty Programs? 5 Best Examples to Learn From

Travel loyalty programs are customer retention strategies used by airlines, hotels, booking sites, and other travel brands. They reward guests

Written by: Kiran Pius
Published on: 07 Aug, 2025
Loyalty

What are Retail & Store Loyalty Programs? 15 Effective Examples That Drive Retention

Retail and store loyalty programs are strategic initiatives designed to reward repeat customers and foster a stronger relationship with a

Written by: Shivkumar M
Published on: 02 Aug, 2025
Loyalty

Loyalty Program Management Guide: How to Build and Scale Customer Loyalty

A strong loyalty program management does not treat loyalty rewards as a one-off campaign but as a strategic, ongoing business

Written by: Shivkumar M
Published on: 30 Jul, 2025
Loyalty

11 Powerful Benefits of Customer Loyalty Programs

Loyalty programs are structured marketing initiatives that reward repeat customers with perks, such as points, discounts, or exclusive experiences. It

Written by: Kiran Pius
Published on: 09 Jul, 2025
Loyalty

Cost of Building a Customer Loyalty Program: Hidden Costs to Know

Loyalty programs are powerful tools for increasing retention and driving repeat purchases. But the actual cost of building a loyalty

Written by: Shivkumar M
Published on: 02 Jul, 2025
Loyalty

What is Retention Rate? Definition, Formula & Customer Retention Rate Calculator

Customer retention rate (CRR) is a core metric that reflects your ability to build long-term customer relationships. It directly impacts

Written by: Subharun Mukherjee
Published on: 30 Jun, 2025
Loyalty

How To Measure Customer Loyalty: 9 Important Metrics + Formulas

Modern customer loyalty blends repeat business and emotional advocacy. Loyal customers deliver a higher lifetime value as they stay longer.

Written by: Kiran Pius
Published on: 28 May, 2025
Loyalty

What is Customer Lifetime Value (CLV)? 14 Strategies to Improve It + Calculator

Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company

Written by: Subharun Mukherjee
Published on: 13 May, 2025
Loyalty

Net Promoter Score (NPS): A Comprehensive Guide for Modern Marketers

Net promoter score (NPS) is a customer experience metric used to measure customer loyalty and satisfaction.  In this blog, we’ll

Written by: Shivkumar M
Published on: 07 May, 2025

Please enter a valid work email

Free Customer Engagement Guides