Customer Engagement

Consumer Engagement That Wows: 4 Key Tactics

The internet is rife with stories of brands that went above and beyond to satisfy their customers. From the time

Written by: Subharun Mukherjee
Published on: 01 Sep, 2023
Customer Engagement

Building a Channel Marketing Strategy to Amplify Your Reach and Engagement

The right channel marketing strategy empowers companies to reach new customers while keeping their existing customer base engaged. After all,

Written by: Subharun Mukherjee
Published on: 29 Aug, 2023
Customer Engagement

Web Engagement That Converts: Best Practices

Gone are the days when having an online presence was all that was needed for a business to thrive. Now,

Written by: Soumya Soni
Published on: 25 Aug, 2023
Customer Engagement

How Increasing User Engagement Helps Increase Purchase Frequency

By now, everybody knows the drill: retaining customers is a lot better than attracting new ones.* But, in a competitive

Written by: Shivkumar M
Published on: 18 Aug, 2023
Customer Engagement

Boosting User Engagement for Streaming Apps: Grab Their Attention

Our recent Streaming Media App Engagement Benchmark Report highlights just how challenging it is for over-the-top (OTT)/streaming marketers to boost

Written by: Subharun Mukherjee
Published on: 13 Jul, 2023
Customer Engagement

Boost Engagement with 9 In-App Notifications for Travel Apps

Today’s travelers have access to an unprecedented variety of travel apps, all vying for their attention. But for the developers

Written by: Shivkumar M
Published on: 27 Jun, 2023
Customer Engagement

The Sensitive Debate Over the Ethics of User Engagement: Where To Draw the Line?

We live in an attention economy—every app on the market competes to attract users and keep them coming back. Most

Written by: Subharun Mukherjee
Published on: 23 Jun, 2023
Customer Engagement

7 Ways to Enhance Customer Engagement Using Website Personalization

Website personalization is the practice of creating customized experiences for website visitors based on their individual preferences, behaviors, and other

Written by: Shivkumar M
Published on: 02 May, 2023
Customer Engagement

The Power of Email for Boosting Streaming App Engagement

Let's start out with a true story of app engagement due to some well written emails. Some time ago, I

Written by: Shivkumar M
Published on: 25 Apr, 2023
Customer Engagement

Boost Engagement and Conversion on Your Website With Web Personalization

For the most part in the past, every user who visited a website saw the exact same content, and as

Written by: Soumya Soni
Published on: 27 Dec, 2022
Customer Engagement

Scott Dodson on How the Chess App Play Magnus Became a Grandmaster in User Engagement

The game of chess has long had a reputation for being an esoteric pursuit, one that can be a challenge

Written by: Sony Shetty
Published on: 13 Dec, 2022
Customer Engagement

How M2Catalyst Is Bridging the Digital Divide While Deeply Engaging Users

The issue of inequitable access to broadband connectivity—otherwise known as the digital divide—has existed for decades. The problem only grew

Written by: Sony Shetty
Published on: 19 Oct, 2022

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