Customer Engagement Did you know that increasing customer retention by just 5% can boost profits by as much as 95%?* This simple
Published on: 08 May, 2025
Marketing Strategies Push notifications have quietly become one of the most effective tools in a marketer’s arsenal, especially for businesses that live
Published on: 08 May, 2025
Customer Engagement Net promoter score (NPS) is a customer experience metric used to measure customer loyalty and satisfaction. In this blog, we’ll
Published on: 07 May, 2025
Marketing Strategies Emojis have evolved from fun, expressive icons into a powerful visual language that modern marketers can’t ignore—especially in mobile messaging.
Published on: 06 May, 2025
Marketing Strategies Think of your business as a bucket. If there are leaks (churn), no matter how much water (users) you pour
Published on: 30 Apr, 2025
AI and ML Businesses are moving beyond generic marketing to predictive segmentation, using data to tailor experiences, boost engagement, and build lasting customer
Published on: 27 Mar, 2025
Segmentation Companies lose over $136 billion each year due to customers switching brands. Retaining customers is critical, and market segmentation is
Published on: 24 Mar, 2025
Segmentation Needs-based segmentation is a powerful approach that helps brands categorize customers based on their needs and expectations rather than just
Published on: 21 Mar, 2025
Customer Engagement Website conversion rate optimization (CRO) is a strategy to enhance your website's ability to turn visitors into customers, subscribers, or
Published on: 20 Mar, 2025
Segmentation Combining customers’ demographic data with psychographic insights creates powerful customer segmentation strategies that drive personalized marketing, deeper engagement, and long-term
Published on: 19 Mar, 2025
Marketing Strategies Geographic segmentation segments customer groups to deliver hyper-targeted, location-based strategies for maximum engagement and ROI. This comprehensive guide will explore
Published on: 17 Mar, 2025
Marketing Strategies Cutting through the noise and connecting with your audience on a deeper level sets you apart as a marketer. While
Published on: 07 Mar, 2025