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Anjali is an accomplished writer, editor and brand-centered storyteller with over 15 years of experience in SaaS-based B2B content creation and digital marketing for tech companies.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
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If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
Gamification is a powerful tool to acquire, engage, and retain users. In fact, Gigya found that gamification boosts engagement by
With over 30 million apps in the Google Play Store and iOS collectively, mobile users are spoilt for choices. Successfully
There are millions of apps out there competing with each other to win a permanent spot on the smartphone screen.
More and more businesses are rapidly developing apps to reach out to smartphone users. All these apps are in a
Did you know that 2.52 billion Mobile apps were downloaded in the year 2009 and this number is expected to
Much has been written and said about habits of successful entrepreneurs, designers, CEOs, COOs and more. It is about time
Women play various roles in their lives and have a lot to accomplish on a daily basis. They face several
Looking for someone special at college, work or elsewhere is a thing of the past, now is the era of
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
