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As Apple famously said back in 2009, “There’s an app for that.” Actually, 8.93 million of them available today around
In today’s online marketplace, the customer is king. Why? Because there are so many brands clamoring for business, customers can
Our very own Annanda Cunha, Customer Success Manager, shares her insights on taking up challenges, and encourages us to not
Real-time mobile app analytics are the secret sauce for developers looking to boost the return on investment (ROI) of the
User segmentation is the backbone of targeted marketing in the digital age. Its capacity to generate insights into customer preferences,
What if we told you that there’s one sure-fire way to improve your brand’s profitability (by up to 25% or
The process of segregating app users into different groups based on common characteristics, traits, and behaviors is known as app
Getting users to install your app is easy. The real test, however, is getting them to keep coming back. In
As dieting trends come and go, user retention in the digital space can be tricky. How can an app retain
Campaign automation is a powerful tool that can streamline marketing efforts by engaging customers across multiple channels without the need
Ronak Chawda, our very own Manager- Finance, shares his experience about how challenging yourself against whatever odds you face and
User engagement is the ultimate metric for measuring the success of a digital brand. Crafting innovative methods to reach current
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.