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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Social distancing has forced people to look for alternative ways to stay connected. It has gotten to the point where
[CT_ShortCode id="34577"] In just weeks, the coronavirus pandemic has impacted daily life on an unprecedented scale. It has transformed the
Retention is a big problem for mobile apps. Given 23% of apps are only used once, marketers spend a lot
It’s the start of a new year. For many of us, this means new resolutions, packed gyms, and lifestyle changes.
44% of iOS users and 91% of Android users opt in to receive push notifications, making them an essential channel
Remember the days when Black Friday was the deal-stealing, door-busting event of the year? Consumers would be up at the
User engagement is the lifeline for your app. When it’s healthy, you see a boost in CLTV, retention, and (most
The holidays are right around the corner — which means if you haven’t thought about your holiday campaigns, you might
Imagine this: your app displays a video ad pop up… and instead of complaining, your users are actually excited to
Say you own a small flower shop on a busy street. You have a few people browsing around in your
Transforming customer experiences has been a top priority for marketers for some time, however, a large percentage of marketers seem
In-app messages are native content that appears within your app as a pop-up or full-screen UI overlay. Unlike push notifications,
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
