Customer Engagement

4 Essential Takeaways from Our Webinar: Social Apps Coming of Age During COVID‑19

Social distancing has forced people to look for alternative ways to stay connected. It has gotten to the point where

Written by: Mrinal Parekh
Published on: 12 May, 2020
Customer Engagement

Understand User Behavior Shifts in a Post-COVID World

[CT_ShortCode id="34577"] In just weeks, the coronavirus pandemic has impacted daily life on an unprecedented scale. It has transformed the

Written by: Shivkumar M
Published on: 14 Apr, 2020
Mobile Marketing

Mobile App Usage Benchmarks for 2020

Retention is a big problem for mobile apps. Given 23% of apps are only used once, marketers spend a lot

Written by: Shivkumar M
Published on: 20 Feb, 2020
Holiday Marketing

Effective Post-Holiday Mobile Marketing Strategies

It’s the start of a new year. For many of us, this means new resolutions, packed gyms, and lifestyle changes.

Written by: Subharun Mukherjee
Published on: 02 Jan, 2020
Push Notifications

New Data Report: What 300 Billion Push Notifications Say About Mobile User Engagement

44% of iOS users and 91% of Android users opt in to receive push notifications, making them an essential channel

Written by: Shivkumar M
Published on: 26 Dec, 2019
Holiday Marketing

5 Last-Minute Holiday Campaign Ideas to Boost User Engagement

Remember the days when Black Friday was the deal-stealing, door-busting event of the year? Consumers would be up at the

Written by: Subharun Mukherjee
Published on: 19 Dec, 2019
Mobile Marketing

5 Mobile Marketing Pitfalls That Lead to Poor User Engagement

User engagement is the lifeline for your app. When it’s healthy, you see a boost in CLTV, retention, and (most

Written by: Subharun Mukherjee
Published on: 14 Nov, 2019
Customer Engagement

7 Best Practices for Improving User Engagement This Holiday Season

The holidays are right around the corner — which means if you haven’t thought about your holiday campaigns, you might

Written by: Subharun Mukherjee
Published on: 17 Oct, 2019
Customer Engagement

Rewarded Video Ads: The Ticket to Higher Retention and Revenue

Imagine this: your app displays a video ad pop up… and instead of complaining, your users are actually excited to

Written by: Shivkumar M
Published on: 27 Aug, 2019
Mobile Marketing

Why You Shouldn’t Rely on User Acquisition to Support App Growth

Say you own a small flower shop on a busy street. You have a few people browsing around in your

Written by: Subharun Mukherjee
Published on: 22 Aug, 2019
AI and ML

How Mobile Apps Use CleverTap to Transform Customer Experiences at Scale

Transforming customer experiences has been a top priority for marketers for some time, however, a large percentage of marketers seem

Written by: CleverTap
Published on: 14 Aug, 2019
Mobile Marketing

29 Customizable In-App Messaging Templates for Instant User Engagement

In-app messages are native content that appears within your app as a pop-up or full-screen UI overlay. Unlike push notifications,

Written by: Shivkumar M
Published on: 11 Jul, 2019

Please enter a valid work email

Smiling Woman Holding Phone