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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
App downloads are only the first step in the user journey. What comes next is onboarding, where brands either win
Fintech applications face fierce competition for user attention. Only 21% of new fintech app users convert in the first week after
Today’s customers expect brands to engage them with speed, context, and relevance across every touchpoint of their journeys. Mobile-first experiences
Google’s Android 13 OS has rolled out to Pixel devices starting Aug 15, 2022 . This is about a month
Deep links are an essential part of the mobile marketer’s toolkit. Users have come to expect a personalized app experience,
44% of iOS users and 91% of Android users opt in to receive push notifications, making them an essential channel
Valentine’s day is around the corner and you must’ve already started seeing ???here and there. For all the love (and
If there’s one central truth in the mobile world, it’s this: the only constant is change. New technologies, changing user
The biggest shopping weekend of the year is now behind us! So what can mobile marketers learn from it to
Free admission is priceless ... literally. But freedom comes at a price. We are more than happy to accept free
The average US smartphone user gets 46 push notifications every day,1 and that number is only growing. With users being
Whether you hate it or love it, Valentine’s Day never goes unnoticed. Last week, with the promise of love in
Free Customer Engagement Guides
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