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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
When planning your next big marketing campaign, you can’t just throw money at things and hope that something sticks. Budgets
With the mobile marketing landscape constantly evolving, it can be hard to keep up with the latest trends and forecasts
Startup growth business can feel like a Sisyphean task — pushing a boulder up a hill only to have it
Historically, the majority of the rural population in Indonesia prefer cash over cards due to negligible awareness of electronic payments.
There’s no question this period of uncertainty and ambiguity has mobile marketers revisiting their strategy. Messaging that was applicable a
Want to know something crazy? Nearly 85% of the average consumer’s needs are covered by just 150 products, even though
Remember the days when Black Friday was the deal-stealing, door-busting event of the year? Consumers would be up at the
Some of the status quo trends in tech are beneficial to the industry as a whole, like two-factor authentication in
User engagement is the lifeline for your app. When it’s healthy, you see a boost in CLTV, retention, and (most
The secret to acquiring and retaining users is simple: understand their value. Knowing the value of your users helps you
We talk a lot about the concepts behind mobile marketing and analytics on our blog. And there’s a real need
There’s a comedic scene in the 1986 film Star Trek IV: The Voyage Home where Scotty tries to interact with
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
