All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.
September 20, 2018

Beacons burst onto the scene in 2013 when Apple announced new iBeacon technology. At the time, the internet lit up

September 18, 2018

A control group is essential when running marketing tests. Measuring against a benchmark with no interaction with variables to determine statistical significance.

September 13, 2018

These data visualization best practices allow you to squeeze an enormous amount of data into a smaller space and still communicate efficiently.

September 12, 2018

The travel and transportation industry is moving faster than a Boeing 747 at thirty-nine thousand feet. Today’s users have more

September 11, 2018

There’s an app for that?! Over the last few decades, there has been a digital land grab for website domains,

September 6, 2018

Real-time data. Actionable insights. 360 customer views. Personalized engagement strategies. Omnichannel campaigns. They may be buzzwords, but they’re also critical

September 4, 2018

What keeps a customer coming back? Customers are gained and lost over the lifetime of any company, but a truly

August 29, 2018

Marketers are responsible for engaging with a completely new kind of customer today – one who is always on the

August 28, 2018

When first introduced to the word geofencing, you might think of an especially large picket fence or an international sword

August 23, 2018

Never before have marketers had access to more customer data. User profiles can go beyond basic name and demographic data


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