Marketing Strategies

What a Slowdown Means for Digital Consumer Brands

Around the world, economists and other experts are predicting an overall slowdown in the global economy, perhaps even a full-fledged

Written by: Subharun Mukherjee
Published on: 24 Jan, 2023
CleverTap

2022: A Year of Innovations

2022 was a great year! That is because you, our customers, have continuously inspired, supported, and loved our products, and

Written by: Anand Jain
Published on: 23 Jan, 2023
CleverTap

CTzen Stories: Mangesh Chaudhari on Never Losing Your Sense of Wonder

Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from

Written by: CleverTap
Published on: 18 Jan, 2023
Mobile Marketing

Five Time-tested Ways for Fitness Apps to Retain Newly Acquired Users

The new year is a time when many of us look to make changes in our lives, including making new

Written by: Jacob Joseph
Published on: 13 Jan, 2023
Financial Services

Fintech App Push CTRs

In our latest Fintech Benchmarks Report, one stat that stuck out for us was this: the average click-through rates for

Written by: Shivkumar M
Published on: 10 Jan, 2023
CleverTap

CTzen Stories: Priya Baptista – Push Your Limits, Not Excuses

Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from

Written by: Priya Baptista
Published on: 04 Jan, 2023
Financial Services

Seamless Sign-Up and Onboarding: 8 Best Practices for Successful Fintech Companies

The first few minutes of using a new app are always critical. Will the user take to it enough to

Written by: Subharun Mukherjee
Published on: 03 Jan, 2023
Marketing Strategies

Instead of a Customer Lifecycle Funnel, Yodel Mobile Creates an Infinite Loop

Still using the funnel to engage with and manage your customers and prospects? Get ready to retire the static funnel

Written by: Sony Shetty
Published on: 29 Dec, 2022
CleverTap

The year that was, and the exciting times ahead: A round-up with Sunil Thomas

What an extraordinary year 2022 has been! And to think it’s already drawing to a close!  A year where we

Written by: Sunil Thomas
Published on: 28 Dec, 2022
Customer Engagement

Boost Engagement and Conversion on Your Website With Web Personalization

For the most part in the past, every user who visited a website saw the exact same content, and as

Written by: Soumya Soni
Published on: 27 Dec, 2022
CleverTap

CTzen Stories: Sreeram K V – Better a ‘Jack of All Trades’ Than Master of Only One

Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from

Written by: Sreeram K V
Published on: 20 Dec, 2022
CleverTap

CleverTap’s 2022 Fintech Benchmark Report

There can be no doubt that the pandemic upended many aspects of our daily lives. One result was the preference

Written by: Subharun Mukherjee
Published on: 20 Dec, 2022

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