Mobile Marketing

CleverTap Recognized as a Leader in 9 Categories in G2 Winter 2023 Reports

2022 has been a great year for CleverTap, with multiple awards and recognitions, the acquisition of Leanplum, and the $105

Written by: Shivkumar M
Published on: 18 Dec, 2022
Mobile Marketing

How Mobile Apps Are Changing Onboarding

Table of Contents: What is Mobile App Onboarding? Ways Mobile Apps Onboard New Users Mobile App Onboarding Mistakes to Avoid

Written by: Subharun Mukherjee
Published on: 06 Dec, 2022
Mobile Marketing

G2 Fall 2022 Reports: CleverTap Recognized as Leader in Mobile Marketing and Personalization

The shiny new badges from the G2 Fall 2022 report are out. And CleverTap is named as a global Leader

Written by: Shivkumar M
Published on: 23 Sep, 2022
Mobile Marketing

Keep an Eye on These Mobile App KPIs to Measure Your App’s Performance

Just like with any other marketing campaign, your mobile app needs constant monitoring to make sure it serves your brand

Written by: Subharun Mukherjee
Published on: 21 Sep, 2022
Mobile Marketing

Here’s Why Your Customer Experience Needs an Experience Membrane

If you think about it, there’s truly nothing more important than the experience your customers have with your app and

Written by: Sony Shetty
Published on: 13 Sep, 2022
Mobile Marketing

How Developing a Mobile-First Strategy Can Help Your Business in the Long Run

Today, ‘mobile first’ doesn’t just refer to web design—it’s an essential part of successful brand marketing. Top-performing companies know the

Written by: Subharun Mukherjee
Published on: 08 Sep, 2022
Mobile Marketing

4 Ways Audience Segmentation is Integral to Your Mobile Marketing Strategy

For most people, mobile devices are an integral part of everyday life. And as a result, mobile has also become

Written by: Subharun Mukherjee
Published on: 18 Aug, 2022
Mobile Marketing

User Experience: The Most Important Factor to Consider in Mobile App Development

During the second quarter of 2022, Android users had access to 3.5 million apps, while Apple users had access to

Written by: Subharun Mukherjee
Published on: 04 Aug, 2022
Mobile Marketing

CleverTap: Leader in G2 Summer 2022

G2 is the world’s largest and most trusted tech marketplace where real users review softwares and tech stacks they use

Written by: Shivkumar M
Published on: 14 Jul, 2022
Mobile Marketing

CMO Playbook: How Customer Behavior Has Transformed in the Past Two Years

To say that COVID-19 has impacted the way customers use their mobile apps and devices is an understatement. Sure, customers

Written by: Shivkumar M
Published on: 31 May, 2022
Mobile Marketing

Abhishek Gupta: Marketers Should Create Value at Every Touchpoint

In this episode of the Mobile Presence podcast, part of the Reimagine Growth series sponsored by CleverTap, our host Peggy

Written by: Shivkumar M
Published on: 24 May, 2022
Mobile Marketing

What Is MCommerce? Understanding Retail’s Next Seismic Shift

The retail landscape is constantly changing — and it went through a particularly dramatic transformation during the pandemic. Ten years

Written by: Subharun Mukherjee
Published on: 28 Apr, 2022

Please enter a valid work email

Smiling Woman Holding Phone