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CleverTap Recognized as a Leader in 9 Categories in G2 Winter 2023 Reports

Shivkumar M 20+ yrs shaping technology Product & GTM strategy. Fintech, healthcare & retail industry expertise. Leads product launches, adoption & GTM as Director, Product Marketing.
CleverTap Recognized as a Leader in 9 Categories in G2 Winter 2023 Reports

2022 has been a great year for CleverTap, with multiple awards and recognitions, the acquisition of Leanplum, and the $105 million Series-D funding round. And we’re not done yet! We’re super excited to share that the G2 Winter 2023 reports are out, and we continue our winning streak. For the 15th time in a row, we’ve been recognized as a “Leader” in the Mobile Marketing category, based on reviews of customers using our platform.  

Overall Leadership

CleverTap was recognized as a leader across nine categories:

  • Mobile Marketing
  • Marketing Automation 
  • Personalization Engines
  • Push Notification
  • Customer Journey Mapping 
  • Mobile App Optimization
  • Mobile Analytics
  • Mobile App Analytics
  • Marketing Analytics

This shows the genuine value and growth we deliver to our customers and how we’re an integral part of their success story. 

Mobile Marketing

Within the Mobile Marketing category, apart from being included as an overall leader, we’re also recognized as a Momentum Leader, Leaders in the Enterprise, Mid-Market and Small Business segments, and Leader in the Asia and India regions. CleverTap was rated #1 for features such as Email Campaigns, Uninstall Tracking and Audience Segmentation within the Mobile Marketing category.

Full review

Continued Uptick

98% of users rated CleverTap 4 or 5 stars; 93% of users believe we are headed in the right direction; and 91% of users said they would be likely to recommend CleverTap. We were also rated #1 across these features in individual categories:

  • Rated #1 for Social Sharing, Social Media Advertising, Social Media Engagement, Automated Email Responses, and Basic Reporting in the Marketing Automation grid report
  • Rated #1 for Personalized Discounts, Contextual Targeting, Behavioral Targeting, Contextual Targeting in the Personalization Engines grid report
  • Rated #1 for Exit Tracking and Custom Event Tracking in the Mobile App Analytics grid report
  • Rated #1 for Data Segmentation, A/B Testing, Custom Targeting, Multivariant Testing and Price in the Mobile App Optimization grid report

Full review


We are, as always, thankful to our customers for choosing CleverTap as their growth partner. With your continued support and trust, we hope to keep the momentum going in 2023. 

Learn More

Visit the CleverTap G2 page to read all our reviews, or schedule a demo to learn more about CleverTap capabilities and how we can help you with your retention and engagement goals. 

About G2

G2 is the world’s largest and most trusted software marketplace. More than 60 million people annually — including employees at all of the FORTUNE 500 — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation, manage their software spend, and grow their business.

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Last updated on March 5, 2024