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To say that COVID-19 has impacted the way customers use their mobile apps and devices is an understatement. Sure, customers
In this episode of the Mobile Presence podcast, part of the Reimagine Growth series sponsored by CleverTap, our host Peggy
“Back in the day,” says Leslie Osman, director of marketing at IncredibleBank, “you would walk into a [bank] branch and
When it comes to digital marketing, it’s all too common for user acquisition and user retention to be siloed —
As a retailer, what does it take to drive deeper customer engagement? And how does one successfully navigate a full
Subscription-based products rely on predictable, recurring revenue to survive and thrive—which means that user retention is even more important than
What’s your app’s monthly retention rate? If you don’t know the number off the top of your head, you’re not giving
TOMS doesn’t just make shoes. This iconic brand also makes a difference, changing 100 million lives by donating one-third of
To help marketers learn the frameworks and tactics they can use to drive growth for their brands, we host CleverTap
Users uninstall apps for many reasons. But when we asked 2,000 respondents for their top reason to delete an app
How can marketers adapt and individualize the customer journey based on a deep understanding of consumers’ habits and behaviors? And
Part 2 of our series on Mobile Marketing Strategies for Fintech Brands. Read Part 1. We’ve been talking about the
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