Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
The landscape of customer engagement is undergoing a monumental shift. This is being driven by a new generation of customers
From big tech and investors hyping it up and industry skeptics predicting doomsday to the LinkedIn thought leadership posts written
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Omnichannel communication is a term that refers to providing a seamless and consistent customer experience across different channels, such as
“What are the key metrics we need to monitor for our transactional app?” We could easily list down 7 mobile
The mastery of any skill can be a challenge. But the best marketers — the ones who bring in the
Our very own Poppin Mathias, Vice President of Talent Acquisition, inspires us to follow our dreams, no matter what the
Whether we're waiting for a train, taking a break at work, or just killing time, there's a good chance we're
Apple’s Worldwide Developer Conference (WWDC) 2023 commenced last week with an impactful keynote by CEO Tim Cook. The highly anticipated
If you’ve ever played a mobile game on your app and been thwarted at every turn by a difficult boss
There are many key metrics that marketers care about. Of these, return on investment (ROI) may be the most important
A stay-at-home mother in Oakland California sees a cool video ad on her social media feed for a new instant
Customer churn is the bane of nearly every business on the planet. In fact, nearly three-fourths of all app users
The classic definition of marketing channels: they’re platforms a brand uses to promote its products or services to potential customers.
Behavioral analytics is the study of customer behavior patterns, including their actions, preferences, and decision-making processes. Studying customer behavior gives
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
