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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
In romantic comedies, the male protagonist often makes an attempt to win back the heart of his lady with an
Customers are your lifeblood. Knowing who they are and what keeps them engaged are important pieces of your business puzzle.
Imagine you’re on vacation in a new city. You stop into a Starbucks for your morning caffeine fix, and before
Boost Customer Lifetime Value
Book a demo to explore CleverTap’s AI-powered platform, use cases, and get answers on support & integration.
If there’s one central truth in the mobile world, it’s this: the only constant is change. New technologies, changing user
The average US smartphone user gets 46 push notifications every day,1 and that number is only growing. With users being
Intel co-founder Andy Grove defines an inflection point as an “event which changes the way we think and act.” Mobile
US users are spending up to 5 hours a day on smart devices, with media and entertainment apps accounting for
Every mobile app struggles with customer churn. If you recall, the average mobile app loses 77% of its Daily Active
We've talked about A/B testing or split testing before. It's a technique used to help a marketer quantify the impact
The holy grail of all mobile app marketers has always been retention: "How do I keep the users who installed
User retention is the defining metric for successful mobile apps. The value of incorporating deep links into user retention strategies
As of 2017, there are 2.4 billion smartphone users — and that number is likely to rise to over 6
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
