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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
It’s like Tetris. Finding product-market fit seems easy until you realize it’s too late and the horizontal block should have
You might think your app offers an outstanding experience but let’s face it: you’re not the end user. Users might
Valentine’s day is around the corner and you must’ve already started seeing ???here and there. For all the love (and
From diapers to diamond rings, if it can be bought, chances are you can get it through a 5.5” screen.
“The more that you read, the more things you will know. The more that you learn, the more your business
Research in consumer psychology shows that convenience has a major impact on buying decisions. That’s why Amazon patented one-click buying
Privacy policies—we’ve all read them. Well... we’ve all signed off as if we read them. In fact, 91% of users
Imagine you’re on vacation in a new city. You stop into a Starbucks for your morning caffeine fix, and before
Growth teams rely on Funnels to analyze how many users convert on a particular step and how many drop off.
Data science is a byproduct of the digital age. Although statistics have been around for hundreds of years, the earliest
In today’s multi-channel world, customers expect brands to reach them via the channel of their preference. An HBR study found
Billionaire entrepreneur Marc Andreessen famously said, “Software is eating the world.”1 The traditional business model of collecting an upfront premium
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
