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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Our Account Executive, Sales, in Dubai, shares her journey and encourages each one out there to step out and explore
The right channel marketing strategy empowers companies to reach new customers while keeping their existing customer base engaged. After all,
In an era marked by the proliferation of online shopping apps, businesses that want to thrive need to understand key
Gone are the days when having an online presence was all that was needed for a business to thrive. Now,
As a digital marketer, you know that your users are more than merely a collection of data points. They’re multifaceted
In India, the long-awaited Digital Personal Data Protection (DPDP) Act, 2023 has recently been passed by both houses of the
When my family has to travel to Asia, we try as much as possible to book our flights via Korean
Gaming and esports are a massive growth area across the board. Quickly catching up to their physical equivalents in terms
Sales is leadership, and leadership is a form of sales as well. Our very own Jezreel Teng, Senior Account Executive
Travel apps were an essential part of the pre-pandemic travel boom—from booking cheap airline tickets to reserving hotel rooms to
The promise of a good night’s sleep — it’s an easy sell right? Sweden-based app Sleep Cycle has that clear
How businesses and apps engage with their customers and users is in continual flux, evolving with changes in technology (ChatGPT
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
