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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Email marketing is one of the most important and widely used marketing channels that helps businesses establish a direct relationship
CleverTap and MoEngage are two leading customer engagement platforms, offering robust capabilities to help brands interact effectively with their users
Mobile apps come in various types, including native, hybrid, and web-based, each suited for different needs. This guide covers the
GDPR and CCPA compliance are critical for marketers in today’s data-driven world. Explore the key differences and similarities between GDPR
Consumers demand excellence. Whether it's websites or mobile apps, users swiftly abandon experiences that fail to meet their expectations. But
In-app notifications are a powerful tool for engaging users at the right moments, driving conversions, and enhancing retention. Here are
In-app notifications are a powerful channel for keeping users engaged with your app and improving conversions. This blog provides a
Yesterday's achievements are today's benchmarks. That's how we operate at CleverTap. And that’s perhaps why in the G2 Winter 2025
Web push notification is a powerful tool to guide users along their journey on your website and/or app and keep
Customer segmentation helps you truly understand your audience and tailor your marketing efforts with laser precision. This article will cover
Email marketing copy is a key element of successful email campaigns. This blog discusses email copywriting tips, best practices, and
What a great way to herald into 2025! We are thrilled to share that CleverTap has been recognized as a
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
