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Mobile apps are on the cutting edge of innovation. Roughly 92% of young Americans (ages 18 - 29) now have
It’s no secret – building mobile apps is a challenge, and growing the number of highly engaged users is no
I recently took some time to chat with Fernando Trueba Gris, CEO & Co-founder of California-based fashion app Luv.it. What’s
The holiday season is coming up, and you know what that means. Compared to last year people are going to
With the sheer number of travel apps available to users, app-based travel businesses have their work cut out for them
Almost every service and product company has created a mobile app to make life easier for their users/customers, but struggle
Diwali, also known as ‘Deepavali’, is the Festival of Lights. People decorate their houses with diyas and lanterns to signify
No matter what app industry vertical you function in, it is critical for all app developers and mobile marketers -
Earlier this month, CleverTap had the pleasure of participating in the inaugural Mobile World Congress Americas in San Francisco. Paul
When you’re in the app business, you want your app to be heavily used, loved, and talked about. But what
Experienced mobile marketers know: real success isn't about getting someone to download your app. It's about convincing them to come
Understanding user behavior is important for product managers to shape their product. However, it is becoming increasingly important for marketers
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