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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Harness data-driven insights & analytics to elevate customer experiences and growth.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Zero-party data refers to information that customers intentionally share with brands, such as preferences and feedback. This blog explores what
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Database marketing leverages customer data to create targeted marketing campaigns that drive engagement and sales. This blog explores the fundamentals
Cohort analysis helps marketers track customer behavior by grouping users with shared characteristics. This blog highlights its benefits, offers a
Data deprecation refers to how data loses its value and becomes less useful over time. In this blog, learn actionable
In today’s fiercely competitive app market, retaining users is increasingly challenging. Statistics show that 25% of apps downloaded worldwide are
It's certainly an exciting time for the mobile gaming industry. Popular (albeit divisive) revenue models like GaaS continue to open
"Where in the onboarding process are we losing the most users?" “Which channels are our power users coming from?” “Where
As Apple famously said back in 2009, “There’s an app for that.” Actually, 8.93 million of them available today around
Real-time mobile app analytics are the secret sauce for developers looking to boost the return on investment (ROI) of the
We’re all drowning in content — from the never-ending stream of social media updates to round-the-clock emails, messages, and of
In India, the long-awaited Digital Personal Data Protection (DPDP) Act, 2023 has recently been passed by both houses of the
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
