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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Heads Cross-Functional Marketing.Expert in SaaS Product Marketing, CX & GTM strategies.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
Consumer interest in Fintech apps was strong ahead of the pandemic. Consumers accessed finance apps over one trillion times in
In the world of online and mobile gaming, a well-designed core loop encourages users to play well past the initial
Our company was founded with the mission to make user engagement more relevant. And we have come a long way
Our reason for existing as a company is to help marketers and brands convert, retain, and grow their customer base.
There’s no question this period of uncertainty and ambiguity has mobile marketers revisiting their strategy. Messaging that was applicable a
Want to know something crazy? Nearly 85% of the average consumer’s needs are covered by just 150 products, even though
When mobile apps first hit the scene in 2008, there were only 500 available for download. Fast forward to the
Studies show experiences make us happier than physical objects.1 Studies also show companies that prioritize experiences over products/features have a
Ads. A way for businesses to alert consumers that there is an “easy solution” to the problem they may or
Today, we have more computing power in a single smartphone than the entire NASA space program used to put a
Failure to plan your product requirements is a plan to flop your product launch. It’s impossible for a product manager
Hypergrowth is the holy grail for many entrepreneurs and investors. And understandably so — who wouldn’t want their company to
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
