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AI agents have arrived, and with them, AI has moved beyond being a tool for boosting productivity to an autonomous
Subscription and membership loyalty programs have surged in popularity as brands seek to deepen customer relationships. In these paid programs,
December is the North Star for D2C marketers aspiring to maximize sales during the holiday season. In the US, consumers
Diwali, the Festival of Lights, is celebrated with great enthusiasm in India. This is a time of gift-giving, and the
The holiday season accounts for a huge share of annual revenue for businesses. The NRF states that the core retail
Consumer spending and online traffic increase during the holiday season. In the first week alone, holidays drive a gross merchandise value
Email marketing remains one of the highest return on investment (ROI) channels, with a return of $36 for every dollar
As the New Year dawns, consumers embrace a mindset of fresh starts and possibilities. After the holiday rush, people shift
Smart TVs are quietly becoming a marketer’s dream: a high-reach, underused engagement channel packed with potential. Added with the burgeoning
Christmas is among the most lucrative seasons for brands, and the right advertisements can transform your campaign into a cultural
As customer expectations continue to rise, brands are under increasing pressure to deliver personalized, timely, and impactful interactions across channels.
Push notifications are dead. Well, as Dwight Schrute would say, “That’s debatable.” Every couple of months, we come across a
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