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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Push notifications have quietly become one of the most effective tools in a marketer’s arsenal, especially for businesses that live
Push notification platforms help engage users and improve app retention with timely, personalized messages. This guide explores the features of
Net promoter score (NPS) is a customer experience metric used to measure customer loyalty and satisfaction. In this blog, we’ll
As you continue to work with the CleverTap platform, you will eventually reach a point where you have to do
Emojis have evolved from fun, expressive icons into a powerful visual language that modern marketers can’t ignore—especially in mobile messaging.
This article explores the power of email segmentation, a strategy that allows marketers to create more personalized and effective campaigns.
Businesses are always looking for ways to grow their user base, and lead generation plays a key role in making
AI is reshaping financial marketing, and investors are demanding personalized, real-time engagement. Here are some tips on how to excel
Push notifications are an essential part of mobile marketing, offering brands the ability to reach users directly and in real
Free Customer Engagement Guides
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