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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Much has been written and said about habits of successful entrepreneurs, designers, CEOs, COOs and more. It is about time
In today’s fast moving world, an intention of building everything that is accessible over the Internet has given rise to
Broadcast receivers are the handlers for receiving and processing push notifications sent to an android device. Setting up a single
Dealing with large datasets is often daunting. With limited computing resources, particularly memory, it can be challenging to perform even
Meet Dash, the app that turns any car into a 'fuel saving smart car'. Previously described as "Fitbit for cars",
To be or not to be a mobile app developer. That is the question. The answer? Be! Be! It's an
In the previous article, we discussed some techniques to deal with missing data. We will now look at an example
Have you noticed a notification bar with an icon that is just a solid white square? Or are you having
In the previous article, we discussed what an outlier is and ways to detect such outliers with parametric and non-parametric
In my last article we saw how to derive insights from a conventional cohort analysis and drive marketing efforts where necessary.
So you're using Parse for push notifications and need to move to another provider. I feel your pain, I too
Since iOS 9, Apple has introduced a new feature called App Transport Security (ATS). This enforces your app to communicate with
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