Holiday Marketing

18 Christmas Promotion Ideas & Examples to Boost Holiday Sales

The holiday season accounts for a huge share of annual revenue for businesses. The NRF states that the core retail

Written by: Agnishwar Banerjee
Published on: 29 Jul, 2025
Holiday Marketing

12 Festive Thanksgiving Promotions and Marketing Ideas to Boost Holiday Sales

Consumer spending and online traffic increase during the holiday season. In the first week alone, holidays drive a gross merchandise value

Written by: Agnishwar Banerjee
Published on: 28 Jul, 2025
Holiday Marketing

20 Winning New Year Marketing Campaign Ideas To Drive Sales [+ Examples]

As the New Year dawns, consumers embrace a mindset of fresh starts and possibilities. After the holiday rush, people shift

Written by: Agnishwar Banerjee
Published on: 23 Jul, 2025
CleverTap

Finally: Smart TV Engagement That’s Built for OTT Growth

Smart TVs are quietly becoming a marketer’s dream: a high-reach, underused engagement channel packed with potential. Added with the burgeoning

Written by: Agnishwar Banerjee
Published on: 22 Jul, 2025
Holiday Marketing

18 Christmas Advertisement Examples to Inspire Your Holiday Campaign Strategy

Christmas is among the most lucrative seasons for brands, and the right advertisements can transform your campaign into a cultural

Written by: Agnishwar Banerjee
Published on: 18 Jul, 2025
Customer Engagement

Braze vs MoEngage: Which Is the Better Choice for Your Business?

As customer expectations continue to rise, brands are under increasing pressure to deliver personalized, timely, and impactful interactions across channels.

Written by: Agnishwar Banerjee
Published on: 07 Jul, 2025
Customer Engagement

From Push to Pull: The Next Wave of Customer Interaction

Push notifications are dead. Well, as Dwight Schrute would say, “That’s debatable.” Every couple of months, we come across a

Written by: Agnishwar Banerjee
Published on: 01 Jul, 2025
Data and Analytics

How to Improve E-Commerce Conversion Rate? Benchmarks By Industry

E-commerce conversions are the lifeblood of online retail, turning casual visitors into paying customers. Your conversion rate reflects how well

Written by: Agnishwar Banerjee
Published on: 20 Jun, 2025
AI and ML

AI & Machine Learning for Effective Marketing Automation Explained With Examples

Just a few years ago, marketing automation meant scheduling email blasts or setting simple, rule-based workflows in motion. It saved

Written by: Agnishwar Banerjee
Published on: 16 Jun, 2025
Customer Engagement

What Are Power Users & Why Are They Important for Your Business

If 80% of your product usage comes from 20% of your users, you're not alone. That’s the Pareto Principle in

Written by: Agnishwar Banerjee
Published on: 05 Jun, 2025
Marketing Strategies

AARRR vs. RARRA: Which is Better For Business Growth?

For over a decade, growth marketers have sworn by the AARRR framework, Dave McClure’s famous “Pirate Metrics”. Since 2007, AARRR

Written by: Agnishwar Banerjee
Published on: 02 Jun, 2025

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