CleverTap

Finally: Smart TV Engagement That’s Built for OTT Growth

Smart TVs are quietly becoming a marketer’s dream: a high-reach, underused engagement channel packed with potential. Added with the burgeoning

Written by: Agnishwar Banerjee
Published on: 22 Jul, 2025
Holiday Marketing

18 Christmas Advertisement Examples to Inspire Your Holiday Campaign Strategy

Christmas is among the most lucrative seasons for brands, and the right advertisements can transform your campaign into a cultural

Written by: Agnishwar Banerjee
Published on: 18 Jul, 2025
Mobile Marketing

Mobile App Marketing Guide: 25 Proven Strategies to Drive Growth

So you’ve developed the next world-changing app? Right on.  Now all that’s left is getting it into the hands of

Written by: Subharun Mukherjee
Published on: 15 Jul, 2025
Loyalty

11 Powerful Benefits of Customer Loyalty Programs

Loyalty programs are structured marketing initiatives that reward repeat customers with perks, such as points, discounts, or exclusive experiences. It

Written by: Kiran Pius
Published on: 09 Jul, 2025
Ecommerce and Retail

20 Irresistible Abandoned Cart Email Examples to Recover Lost Sales

Shopping cart abandonment is a massive challenge for e-commerce. Studies show that e-commerce stores lose approximately $18 billion in revenue

Written by: Shivkumar M
Published on: 07 Jul, 2025
Holiday Marketing

22 Best Christmas Marketing Ideas to Boost Your Holiday Sales

The holiday season is make-or-break for many retailers, with Christmas marketing turning up the heat on sales and customer engagement.

Written by: Subharun Mukherjee
Published on: 04 Jul, 2025
Loyalty

Cost of Building a Customer Loyalty Program: Hidden Costs to Know

Loyalty programs are powerful tools for increasing retention and driving repeat purchases. But the actual cost of building a loyalty

Written by: Shivkumar M
Published on: 02 Jul, 2025

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