Marketing Strategies

Should User Behavior Strategies Be Industry-Specific?

Working in marketing, you’re probably frequently challenged by trying to better understand and influence user behavior. But, do the consumer

Written by: Subharun Mukherjee
Published on: 28 Sep, 2023
CleverTap

Be Grateful for What You Have by Akshay Panchal

Having a bad day? If you find yourself complaining about a situation, you surely need to learn from our very

Written by: Akshay
Published on: 27 Sep, 2023
Push Notifications

Elevate Your Mobile Push Notifications: Advanced Tactics for Better Engagement

The competition for user attention is fierce. So, it’s crucial for app developers and marketers to employ effective strategies to

Written by: Shivkumar M
Published on: 26 Sep, 2023
Data and Analytics

Leveraging Customer Data Platforms for Personalized Marketing

We’re all drowning in content — from the never-ending stream of social media updates to round-the-clock emails, messages, and of

Written by: Shivkumar M
Published on: 21 Sep, 2023
Personalization

How Subscription Businesses Can Deliver Hyper-Personalized Experiences at Scale

Today’s digital customers are inundated with countless options and offers. Getting your subscription app to stand out becomes incredibly challenging

Written by: Subharun Mukherjee
Published on: 18 Sep, 2023
CleverTap

CleverTap winning as customer’s choice in G2’s Fall 2023

CleverTap has done it again! G2's Fall 2023 reports have recognized CleverTap as the leader across 9 categories, extending its

Written by: Subharun Mukherjee
Published on: 15 Sep, 2023
CleverTap

Priti Karekar Presents: Behind Every Strong Woman is a Story

When life gets hard, and you feel all alone, remember that you mean the world to somebody. And that somebody

Written by: Priti
Published on: 13 Sep, 2023
Technology

The Three Building Blocks of LiveOps Events

LiveOps — short for live operations — has been described as “games-as-a-service.” This is because of the way it creates

Written by: Shivkumar M
Published on: 12 Sep, 2023
Mobile Marketing

Five Reasons Why You Need to Adopt a Mobile-First Approach

More than half of the globe turns to its mobile device when accessing the internet. According to Statista, mobile internet

Written by: Shivkumar M
Published on: 08 Sep, 2023
Marketing Strategies

7 User Behavior Strategies to Help Elevate Your Marketing Campaigns

In a competitive digital marketplace, understanding your customers can make all the difference. However, traditional target marketing may not be

Written by: Subharun Mukherjee
Published on: 07 Sep, 2023
Journeys

Getting to the Heart of the App User Journey With Stacy Earl From Cardiogram

Health: what could be more important? It's an area that everyone has an interest in, and whether that’s monitoring your

Written by: Subharun Mukherjee
Published on: 05 Sep, 2023
Customer Engagement

Consumer Engagement That Wows: 4 Key Tactics

The internet is rife with stories of brands that went above and beyond to satisfy their customers. From the time

Written by: Subharun Mukherjee
Published on: 01 Sep, 2023

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