“
CleverTap is an easy-to-use and intuitive tool to engage with customers. We are also very happy and impressed with the support the Customer success team provided.”
Maybelle Cheah |
Customer Analytics Team Lead, Boost
Fully integrated segmentation, behavioral analytics, messaging and product A/B testing
Get actionable insights, build segments visually, and engage with customers at speed
Unified tool for both product & marketing teams
Ability to offer uncapped data points per MAU. Capture unlimited user actions & save full user history
Uncapped segmentation lookback period to use entire user history
Codeless audience analytics in real
Flexible contracts - option between uncapped MAU or data based plans
On average, reduce martech TCO by 40%, via multi tool consolidation
Empower business users and drive operational efficiency by reducing dependency on technical resources
CleverTap does everything that Braze does — and so much more! Find out how much more you get with our comprehensive retention and engagement platform.
 | Braze | |
| Standard Notification Channels to send messages to customers through push notifications, emails, SMS, ad audiences, etc |  | |
| Campaign Analytics dashboard for campaign performance containing stats for notifications sent, delivered, clicked, conversions, etc | | |
| User Journey Builder To visually build user journeys with different paths containing notifications based on user events, for customer onboarding, activation, conversion, etc | | |
| Unlimited profile & behavior history • 10 years of data lookback • 10000 data points per user per month | |  |
| Flows to analyze and optimize the way users navigate through an app before completion of specific events like purchase completion, cart abandonment, profile completion and so on. | | |
| Pivots to help identify hidden patterns and hotspots in your data via tables and other data visualizations tools | | |
| Real Impact Dashboard for a long term view of the consolidated impact of your engagement campaigns on business metrics. | | |
| Funnels & Cohorts to analyze how users navigate your app, identify where they drop off or convert, and compare their behavior over time in onboarding, purchasing, and uninstalling. For product analytics as well as for campaigns | | |
| RFM segmentation to perform one-click, ML-powered Recency, Frequency, Monetary value segmentation. Works at any scale | | |
| Push notification enhancement (RenderMax) to deliver to 90%+ users incl Chinese OEM providers with custom rendering. | | |
Our customers across industries rely on our platform to engage and retain their users. From our cutting-edge features to our attentive support, we strive to be a true partner to our customers’ success.
Unlike Braze, we’ve got everything you need to engage and retain users across mobile & web, as well as store customer data.
Braze can only give you 250 data points per user. CleverTap gives you 10,000 data points per user, allowing you to deliver truly personalised content.
Get actionable analytics without needing a third-party tool! Use cohorts, compare segments, and measure real impact, plus use Flows, Pivots, and more.
Need to message a million users an hour? Braze can’t help you. Our platform can scale with you to reach over 30 million messages per hour. Limiting your growth shouldn’t ever be an option.
We have guided frameworks to move users across lifecycle stages.
Unlike Braze, you get in-app voice capability for secure and contextual communication with your users.
Thousands of brands in over 100 countries use our retention & growth platform to improve LTV and retention dramatically.
