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Different apps have different lifecycles, so we provide two frameworks to guide you: AIC and AARRR. Choose a framework, then identify the actions that qualify users into each stage.
Part art, part science: Lifecycle Optimizer identifies which campaign moves the most users from one stage of the customer lifecycle to the next.
Once you’ve identified the winning formula, automate your best-performing campaigns to have a tangible impact on conversions, CLV, and retention.
Attract users back into your app with timely reminders, personalized offers, and useful updates. Customize message content and delivery based on real-time user activity so that every message hits the mark.Learn more
Turn every email into a stellar customer experience. Our automated segmentation and next-gen personalization make it easy to send messages that are uniquely engaging for every user.Learn more