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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Cricket is a religion for most people in India and Indian Premier League (IPL) is one of the major festivals
The days of creating generic messages for every customer are over. These days, customers expect personalized marketing efforts that provide
Instant Apps are a way for businesses to offer web users a lightweight version of their Android app without requiring
Cohort Analysis is a way of grouping users who perform a certain event in your app and tracking their behavior
Mother’s day is a day that everyone under the sun connects with, irrespective of their age, gender or profession. Our
If you are like most mobile app marketers, your users are like Captain Jack Sparrow from the Pirates of the
Consumers love apps. Research shows 85% of time spent on smartphones is consumed by using applications, but only a select
Your newly acquired mobile app users are a lot like kids with a new toy. Your app is the fancy
Starting with iOS 10.3, Apple has made significant changes to its app rating and review functionality, including adding a new
In-app messaging is quickly becoming an effective way to communicate with customers. It provides a great way for brands to
The primary aim of any marketing campaign is to effectively engage with the target audience and encourage them to perform
CleverTap today – We enable over 4000 leading brands such as Sony, Samsung, McDonald's, Reliance Jio, Hotstar, Idea, Zomato, BookMyShow,
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
