Mobile Marketing

7 mobile marketing tips for engaging push notifications

More and more businesses are rapidly developing apps to reach out to smartphone users. All these apps are in a

Written by: Anjali Jain
Published on: 03 Jul, 2016
Customer Engagement

Segmentation: Key Success Metrics for Tracking App Engagement

What are the key success metrics for tracking app engagement using segmentation? The time spent on your site/app by users

Written by: Mrinal Parekh
Published on: 23 Jun, 2016
Segmentation

Powerful user segmentation to drive growth

At CleverTap we've always been on the leading edge of user segmentation capabilities when you send out campaigns. Aggregate data from

Written by: Sunil Thomas
Published on: 09 Jun, 2016
Marketing Strategies

How to Win With an App Retention-First Strategy

App launches, uninstalls, churn… If you’re wondering why you are frequently hearing these stats in relation to everything mobile app-related,

Written by: Shivkumar M
Published on: 03 Jun, 2016
Customer Engagement

How to increase mobile engagement by building personalized app experiences

The key to great mobile engagement It has never been easier for companies to communicate with their customers. You have

Written by: Shivkumar M
Published on: 07 Mar, 2016

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