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Increased technology has brought mobile payment methods to the forefront of many businesses and consumers, as evidenced by a 50%
Consumer reliance on fintech and insurtech apps for assistance and advice at every step of the journey presents marketers with
From time spent to revenue generated, metrics for finance apps broke records in 2020. It's a trend that cements the
Cast your mind back to 1997. The internet had momentum but hadn't officially taken off yet. A search engine named
Super Apps that integrate multiple services, including mobile payments, social media, gaming, and retail into one app are redefining the
Finance + tech = an exciting, evolving industry that everyone is talking about in 2021. The further adoption of digital
In recognition of International Women’s Day and the focus on women throughout March, we look back on some of the
To achieve hypergrowth, Fintech brands must use analytics to understand and optimize every stage of the user journey – from acquisition to
Referrals have long been a staple of user acquisition. It works because it feeds on one of the most primal
Companies have a simple goal, no matter what size they are: grow the user base and monetize. Modern technology, specifically
Consumer interest in Fintech apps was strong ahead of the pandemic. Consumers accessed finance apps over one trillion times in
In a recent post about the 3 Factors Disrupting FinTech, we covered one major element that could upset how Financial
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