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The success of email campaigns is determined by what happens after recipients click on the links in the emails. Businesses
Marketing today is a race against time, against complexity, and against rising expectations. Teams are always under pressure to deliver
There are over 4.3 billion email users. That’s a lot of people to be targeted using a single marketing channel.
Mobile copywriting involves writing concise, persuasive, action-driven content for mobile devices across app store listings, onboarding flows, push notifications, and
With an average return on investment of $36 for every dollar spent, email marketing is still one of the most
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Businesses are always looking for ways to grow their user base, and lead generation plays a key role in making
Did you know your carefully crafted push notifications might never reach half your audience? Despite best efforts, many marketers suffer
Today’s consumers expect brands to meet them where they spend most of their time—on their mobile devices. Whether a customer
Why Measure AMP Campaign Success? With AMP for Email, marketers can deliver dynamic and interactive messages—like embedded forms, product carousels,
Accelerated Mobile Pages (AMP) for Email allows marketers to include dynamic, interactive content directly within emails—whether that’s submitting forms, viewing
The difference between marketing success and wasted budget often comes down to one critical factor: how well you understand your
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.