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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
As a digital marketer, you know that your users are more than merely a collection of data points. They’re multifaceted
In India, the long-awaited Digital Personal Data Protection (DPDP) Act, 2023 has recently been passed by both houses of the
When my family has to travel to Asia, we try as much as possible to book our flights via Korean
By now, everybody knows the drill: retaining customers is a lot better than attracting new ones.* But, in a competitive
Gaming and esports are a massive growth area across the board. Quickly catching up to their physical equivalents in terms
Sales is leadership, and leadership is a form of sales as well. Our very own Jezreel Teng, Senior Account Executive
Travel apps were an essential part of the pre-pandemic travel boom—from booking cheap airline tickets to reserving hotel rooms to
The promise of a good night’s sleep — it’s an easy sell right? Sweden-based app Sleep Cycle has that clear
How businesses and apps engage with their customers and users is in continual flux, evolving with changes in technology (ChatGPT
Omnichannel — it’s not just a buzzword! As a marketing strategy, it's a necessity for any business that aims to
Marketers must treat every dollar of their budget carefully while simultaneously trying to make waves in a competitive marketplace. So
Online shoppers have come to expect the convenience of customized product suggestions, advertisements, and offers. At this point, it’s pretty
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
