Ecommerce and Retail

Is Your Ecommerce App Sticky Enough?

Many things in life are better off not being sticky—but your ecommerce app isn’t one of them. In fact, for

Written by: Subharun Mukherjee
Published on: 27 Apr, 2023
Ecommerce and Retail

Ecommerce Apps: The Struggle From Sign-Up to Conversion

Although shopping from mobile devices is nothing new, the pandemic fast-tracked the development, use, and convenience of ecommerce apps —

Written by: Subharun Mukherjee
Published on: 23 Mar, 2023
Ecommerce and Retail

How Long Does It Take to Convert Your Ecommerce App Users?

According to the CleverTap Ecommerce Benchmark Report, 57% of new ecommerce app users complete a purchase within the first month

Written by: Shivkumar M
Published on: 09 Mar, 2023
Ecommerce and Retail

How Meesho Created an App Experience to Serve an Untapped Market (Part 2 of 2)

As noted in part one of this blog, CleverTap recently presented at ZeeMELT on a panel moderated by Peggy Ann

Written by: Sony Shetty
Published on: 14 Feb, 2023
Ecommerce and Retail

How Meesho Created an App Experience to Serve an Untapped Market (Part 1 of 2)

CleverTap recently presented at ZeeMELT on a panel moderated by Peggy Ann Salz, an author, analyst, and senior contributor at

Written by: Sony Shetty
Published on: 31 Jan, 2023
Ecommerce and Retail

How Meesho Achieves Dynamic Ecommerce Growth: Part 1 – Price over Convenience

Mobile commerce is an exceedingly difficult space for any upstart shopping app that’s seeking to compete with the market’s dominant

Written by: Sony Shetty
Published on: 03 Nov, 2022
Marketing Strategies

Abhishek Gupta: Marketers Should Create Value at Every Touchpoint

In this episode of the Mobile Presence podcast, part of the Reimagine Growth series sponsored by CleverTap, our host Peggy

Written by: Shivkumar M
Published on: 24 May, 2022
Ecommerce and Retail

The Experience Economy is Upon Us – Are You Ready For It?

With the global pandemic, many facets of everyday life have inexorably changed. While people still need to go to school,

Written by: Subharun Mukherjee
Published on: 21 Feb, 2022
Ecommerce and Retail

NRF 2022: The Future of Retail is Here

After a long break from in-person events due to the pandemic, we’re incredibly excited to be an exhibitor at NRF

Written by: Shivkumar M
Published on: 13 Jan, 2022
Ecommerce and Retail

Uncover E-commerce Industry Benchmarks for 2021

It’s a good time to be an ecommerce brand. Global time spent in shopping apps is growing 45% year over

Written by: Shivkumar M
Published on: 16 Sep, 2021
Marketing Strategies

What Are App Clips?

App clips are lightweight versions of full-size iOs applications that can provide immediate service to someone needing to perform a

Written by: Subharun Mukherjee
Published on: 04 May, 2021
Ecommerce and Retail

Ecommerce App Design: UI Tips & Microinteractions that Boost Conversions

It's no secret that ecommerce has seen a major boost in the last year. More and more shoppers are turning

Written by: Shivkumar M
Published on: 29 Apr, 2021

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