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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
To say that the potential market for mobile apps in India is huge would be an understatement. According to Data.ai,
In today’s era of personalized marketing, a marketer is lost without rich customer data. But what many marketers forget while
[CT_ShortCode id="34577"] In just weeks, the coronavirus pandemic has impacted daily life on an unprecedented scale. It has transformed the
Retention is a big problem for mobile apps. Given 23% of apps are only used once, marketers spend a lot
The key to building flawless user experiences is timely, personalized messaging. That’s why our platform unifies customer data from multiple
It’s a small world (after all) — thanks to big data. Businesses have become more reliant on the data they
Data science is a byproduct of the digital age. Although statistics have been around for hundreds of years, the earliest
Billionaire entrepreneur Marc Andreessen famously said, “Software is eating the world.”1 The traditional business model of collecting an upfront premium
As a mobile marketer, you already have oceans of data at your fingertips. You have customer data, revenue data, DAUs,
[Part 2 of 2 in a Series] In the last blog post, we talked about how to set up an
[Part 1 in a 2-part series on Email Marketing] Email is one of the central tools of digital marketing and
One of the most intriguing questions that product managers and marketers face is, ‘What are users doing on my app?’
Free Customer Engagement Guides
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