CleverAI

Marketers as Orchestrators: Leading and Supervising AI Agents

Marketing has always been about storytelling – and marketers plan and execute carefully crafted strategies to bring their stories to

Written by: Subharun Mukherjee
Published on: 16 Sep, 2025
CleverAI

CleverTap’s Vision for AI-First Design: The Interface of Intent

The Shift in Human–Computer Interaction For decades, the story of software design has been one of humans conforming their behaviour

Written by: Geetaa Bhatt
Published on: 11 Sep, 2025
CleverAI

Building Trust in AI Systems: Securely, Transparently, and Responsibly

For any platform, product, or technology to achieve widespread adoption and truly become mainstream, trust is the foundation. And when

Written by: Sagar Hatekar
Published on: 10 Sep, 2025
CleverAI

The AI Trust Ladder: Building Trust in AI Systems for Retention Marketing

The debate about AI’s role in business is over. AI is no longer a differentiator – it’s become the default.

Written by: Rahim Penangwala
Published on: 09 Sep, 2025
CleverAI

Top AI Skills Every Growth Marketer Needs in 2025

The great AI shift in marketing is already underway. What once required teams of analysts poring over funnels, designers crafting

Written by: Agnishwar Banerjee
Published on: 05 Sep, 2025
CleverAI

AI in Marketing: From Insights to Engagement – Applications You Need to Know

According to Statista, AI use in marketing is expected to generate approximately $47 billion in global market revenue by 2025

Written by: Mrinal Parekh
Published on: 04 Sep, 2025
CleverAI

The AI Stack for Marketers: From Legacy Tools to Intelligent Systems

Five years ago, a marketer’s stack looked predictable - a linear collection of tools starting with a data layer, working

Written by: Mrinal Parekh
Published on: 01 Sep, 2025
CleverAI

Ethical Use of AI in Marketing: Protecting Trust, Brand, and Growth

The use of AI in marketing has exploded in recent years. From generating hyper-personalized content at scale to orchestrating entire

Written by: Mrinal Parekh
Published on: 01 Sep, 2025
CleverAI

Engaging Customers with AI: How to Deliver Interactive, Immersive & Inconspicuous Experiences

AI isn’t just transforming businesses; it’s transforming customers. The easy access to generative AI (Gen AI) tools and virtual assistants

Written by: Agnishwar Banerjee
Published on: 26 Aug, 2025
CleverAI

How AI is Changing Marketing Teams

Just two years ago, AI was a fun experimental tool. Today, it’s almost an operational necessity. With 88% of marketers

Written by: Agnishwar Banerjee
Published on: 22 Aug, 2025
CleverAI

A Marketer’s Guide to Data Governance in the Age of AI

In the era of hyper-personalization, customer engagement relies more than ever on data. Now, as AI pushes the boundaries from

Written by: Jacob Joseph
Published on: 21 Aug, 2025
CleverAI

Guardrails for AI: A Marketer’s Guide to Governing AI Systems

AI agents have arrived, and with them, AI has moved beyond being a tool for boosting productivity to an autonomous

Written by: Agnishwar Banerjee
Published on: 19 Aug, 2025

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