Mobile Marketing

Growth Marketing Strategy for Startups: Scale with Mobile Marketing

Startup growth business can feel like a Sisyphean task — pushing a boulder up a hill only to have it

Written by: Shivkumar M
Published on: 10 Nov, 2020
Marketing Strategies

12 Mobile Business Leaders Share Their Most Valuable Growth Advice

It takes a lot to grow a successful mobile business. Tenacity, determination, intelligence, leadership — and a lot of help. 

Written by: Shivkumar M
Published on: 03 Nov, 2020
Financial Services

How Boost is Innovating Cashless Payments in Malaysia

Boost launched in 2017 with a mission to revolutionize the way Malaysians conduct their daily transactions. Previously a cash-dominant culture,

Written by: Mrinal Parekh
Published on: 09 Jul, 2020
CleverTap

How PlantSnap Built a Global User Base

“Without plants there’s nothing. Not even humanity. And not understanding the kind of plant you have in front of you

Written by: Mrinal Parekh
Published on: 12 Feb, 2020
Marketing Strategies

The 8-Step Content Marketing Strategy for Mobile Apps

What’s so great about content marketing?  Every app does install ads. Social media posts are a dime a dozen. Paid

Written by: Shivkumar M
Published on: 02 Jul, 2019
Customer Engagement

Exponential Growth to Compound Your Business Model

What do Silicon Valley’s fastest-growing startups and the Manhattan Project have in common? They both create bomb products that rely

Written by: Subharun Mukherjee
Published on: 05 Mar, 2019
Customer Engagement

Viral Loops: 6 Ways to Kickstart Your App’s Growth Engine

Mobile user acquisition is expensive. ??? The current average cost per install for iOS is $4.44 and $2.90 for Android

Written by: Shivkumar M
Published on: 22 Nov, 2018
Marketing Strategies

What is Growth Marketing?

Let’s face it, finding quick hacks for growth that actually work is as common as finding indisputable evidence of Bigfoot.

Written by: Subharun Mukherjee
Published on: 17 Oct, 2018

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