Marketing Strategies

20+ Best Easter Marketing and Advertising Campaigns to Inspire Your Brand

Easter is a vibrant time of family gatherings, gifting, and springtime celebration, making it a prime opportunity for brands to

Written by: Subharun Mukherjee
Published on: 24 Oct, 2025
Marketing Strategies

15 Creative Women’s Day Marketing Ideas to Power Your Next Campaign

International Women’s Day (IWD), celebrated annually on March 8, is a global tribute to the social, economic, cultural, and political

Written by: Agnishwar Banerjee
Published on: 22 Oct, 2025
Marketing Strategies

25 Best Valentine’s Day Marketing Ideas to Win Customers’ Hearts

Valentine’s Day stands as one of the most commercially significant holidays worldwide, celebrated universally with themes of love, relationships, and

Written by: Agnishwar Banerjee
Published on: 17 Oct, 2025
Marketing Strategies

24 Proven Holiday Marketing Strategies to Boost Sales and Engagement

Holiday marketing has become a key performance driver that significantly impacts a brand’s annual results. The last quarter consistently delivers

Written by: Subharun Mukherjee
Published on: 16 Oct, 2025
Marketing Strategies

12 Creative Examples of Holiday Marketing Campaigns That Spark Sales

The holiday season is a critical time for brands. In the US, online holiday sales reached $240 billion in 2024,

Written by: Subharun Mukherjee
Published on: 15 Oct, 2025
Marketing Strategies

9 Best Republic Day Marketing Campaigns: Inspiring Ideas for Marketers

Republic Day in India, celebrated on January 26 every year since 1951, is a time of national pride and unity,

Written by: Subharun Mukherjee
Published on: 15 Oct, 2025
Marketing Strategies

Hyperlocal Marketing: Strategy, Examples, and Tips to Target Local Audiences Effectively

With boardrooms demanding accountability, the need for measurable ROI is at an all-time high. You can’t deliver that ROI with

Written by: Kiran Pius
Published on: 08 Oct, 2025
Marketing Strategies

Marketing at CES: How Brands Can Stand Out

The Consumer Electronics Show (CES) is the ultimate stage for tech innovation. It’s also a massive marketing spectacle. In 2025,

Written by: Agnishwar Banerjee
Published on: 03 Oct, 2025
Marketing Strategies

What is Retention Rate? Definition, Formula & Customer Retention Rate Calculator

Customer retention rate (CRR) is a core metric that reflects your ability to build long-term customer relationships. It directly impacts

Written by: Subharun Mukherjee
Published on: 30 Jun, 2025
Marketing Strategies

4th of July Marketing Ideas: 22 Independence Day Strategies to Boost Sales

The 4th of July holiday sees people spending on parades, family cookouts, and, of course, fireworks, making it a prime

Written by: Subharun Mukherjee
Published on: 30 Jun, 2025
Marketing Strategies

What is Drop-Off Rate? Strategies to Identify and Reduce It

User drop-off rate refers to the percentage of users who abandon a process before completing a desired action. Every marketing

Written by: Mrinal Parekh
Published on: 18 Jun, 2025
Marketing Strategies

App Onboarding: What Is It + 12 Best Examples to Learn From

A smooth app onboarding experience on mobile can mean the difference between a one-time user and a loyal customer. About

Written by: Shivkumar M
Published on: 17 Jun, 2025

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