Financial Services

How Push Notifications Drive Engagement and Growth for Fintech Firms

Seeing an increase in your app downloads but no corresponding rise in transactions or transaction value can be both frustrating

Written by: Mrinal Parekh
Published on: 24 Apr, 2025
Financial Services

Fintech Best Practices to Increase Daily and Monthly Active Users [DAU/MAU]

Metrics like revenue are often used to measure growth, but retention is just as important, if not more so. After

Written by: Marcell Rosa
Published on: 23 Apr, 2025
Financial Services

How to Build Trust in Your Fintech App: 5 Key Strategies

The Fintech space has come a long way—and it’s showing no signs of slowing down. With digital-first habits now deeply

Written by: Mrinal Parekh
Published on: 22 Apr, 2025
Financial Services

Mastering Fintech App Onboarding: Expert Tips & Best Practices

Your fintech app is up and running, your app store listing optimized, and your marketing automation in place. What’s next?

Written by: Agnishwar Banerjee
Published on: 21 Apr, 2025
Financial Services

AI in Banking: How to Enhance Customer Engagement for Banks with AI?

AI in banking is now a pivotal force transforming customer engagement. This blog explores how CleverTap’s "Core Four" framework, featured

Written by: Subharun Mukherjee
Published on: 08 Nov, 2024
Financial Services

What is Push Notification in the Banking Sector? Use Cases & Examples

Banking push notifications help banks notify their customers with real-time alerts, security updates, and personalized communications. This blog discusses the

Written by: Agnishwar Banerjee
Published on: 06 Nov, 2024
Financial Services

What Is Mobile Wallet Marketing? More Than Just a Digital Payment Approach

The evolution of payments is an interesting one: cash, checks, credit cards, and now digital payments. At one time, each

Written by: Subharun Mukherjee
Published on: 30 Mar, 2024
Financial Services

7 Lessons on Sustainable Growth From Top Fintech Companies

Financial tech (fintech) companies and apps have been steadily gaining in popularity as increasing numbers of users discover the ease

Written by: Subharun Mukherjee
Published on: 06 Jul, 2023
Financial Services

Why You Can’t Ignore the Impact of Customer Churn on Your Business

Customer churn is the bane of nearly every business on the planet. In fact, nearly three-fourths of all app users

Written by: Subharun Mukherjee
Published on: 05 Jun, 2023
Financial Services

Vivek Girotra on Fintech Innovation

Fintech has seen a boom in recent years, with a wealth of apps available to help consumers and businesses bank,

Written by: Sony Shetty
Published on: 21 Feb, 2023
Financial Services

How to Improve the Conversion Rate of Fintech Apps

The pandemic gave rise to faster adoption of tech innovation in many spheres—from remote working solutions to online entertainment. Fintech

Written by: Subharun Mukherjee
Published on: 09 Feb, 2023
Financial Services

Fintech App Push CTRs

In our latest Fintech Benchmarks Report, one stat that stuck out for us was this: the average click-through rates for

Written by: Shivkumar M
Published on: 10 Jan, 2023

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