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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
In an attention economy, every streaming app faces an uphill battle to retain subscriber interest. One way to keep them
If you’re an ecommerce app and you want to grow your customer base and solve for ROI, you've simply got
Niddhi Shah is CleverTap’s Director of Success Strategy and Operations within the Customer Success team and has led some particularly
According to Statista, 66% of Americans aged between 18 and 44 use streaming services several times a day. Considering the
Customers are spoiled for choice with the hundreds of on-demand services available today. Once a user has signed up for
In an era defined by the prominence of social media channels, a personal brand is a powerful tool. But can
User segmentation is a powerful tool that allows you to slice and dice your user base into distinct groups based
Personalization is a powerful way to increase user engagement, retention, and monetization for gaming apps. By tailoring the app experience
Anush Shand, our SDK Engineer, understands how rewarding it is to give back and make a difference in the lives
Website personalization is the practice of creating customized experiences for website visitors based on their individual preferences, behaviors, and other
Many things in life are better off not being sticky—but your ecommerce app isn’t one of them. In fact, for
Let's start out with a true story of app engagement due to some well written emails. Some time ago, I
Free Customer Engagement Guides
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