The User Retention Pocket Guide

What’s Inside?

This pocket guide gives you a quick, high-level overview of user retention fundamentals in a highly visual guide that you can keep as a handy reference. And it includes practical tips to win loyal users and grow your app.

Why Read This Pocket Guide?
- Learn the basics of user retention and why it’s essential to the growth of your app.
- Read about the 3 phases of user retention and why it’s crucial to engage users at every phase.
- Discover 3 tried-and-true retention tactics that will reinforce users’ perception of your app as a must-have.
- Find out what your first concrete steps should be to increase user retention over the long term.