Session Interval

July 9, 2018

A session interval is the amount of time that elapses between two consecutive sessions of a customer using your app. This quantifies how “sticky” your app is, and also provides you with instant feedback on whether your user experience needs improvements.

Why is Session Interval Important?

This metric highlights the frequency with which a user launches and uses your app, and is an important measure of user engagement.

This is one way to gauge whether your app is “hooking” people and if they are turning to your app out of habit. It tells how soon (or not soon) users are returning to your app.

Read More About Session Interval

In today’s crowded App Store, users rely heavily on app ...
If you are like most mobile app marketers, your users ...
When mobile app teams think about growth, they usually think ...
Back to Glossary
Related Keywords
Opt-in / Opt-Out

Opt-in or opt-out refers to a user's decision to receive product information from you. The inform...

Read More
Events

In the CleverTap app, you’ll come across “events.” These don't refer to social gatherings you att...

Read More
Lifetime Value (LTV)

Lifetime value (LTV) is also known as customer lifetime value (CLTV or CLV), and refers to the pr...

Read More
CTR

CTR stands for click-through rate, which is the ratio of users who click on a specific link as co...

Read More