Webinar
COVID-19, and the Changing Rules of Engagement
The global coronavirus pandemic has upended life as we know it — and the full impact on mobile brands is yet to be determined. Find out how startups and brands can deal with the uncertainty around this pandemic and how it will change the rules of engagement.
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About the Speakers
Amit Agrawal
Founder – OckyPocky
Amit is an entrepreneur on a mission to change the way kids learn. He is the founder of OckyPocky, India’s 1st personalized learning app for preschoolers that uses AI, speech recognition and vernacular languages. Previously, Amit grew YouTube’s India content network from launch to USD 100 Mn business and also lay the foundation for Google’s online media presence in India.
Raghav Kumar
Head – Customer Marketing, CleverTap
Raghav is a technology marketer with 7+ years of experience that spans multiple functions of marketing. He’s worked with various levels of businesses with organisations as diverse as Wipro, MetricStream, Mad Street Den. Passionate about the areas of AI, ML and MarTech, Raghav heads customer advocacy and solutions marketing at CleverTap.
During the webinar, we’ll cover:
The full impact of the global Coronavirus pandemic is yet to be determined but it’s time for startups and brands to learn and adapt in real time. In this conversation, we understand how startups and brands can deal with the uncertainty around them, how this will change the rules of engagement, and how brands need to align themselves with purpose and be authentic in such a scenario.
The Shifting Trends in Each Industry
Every industry has been impacted differently. Learn about how industries will need to adapt in order to stay relevant.
The changing rules of engagement
Learn how the Covid-19 crisis is changing the way brands engage with their customers, and how they need to function in order to build brand love and trust
Driving empathy at scale
How brands need to align themselves with purpose and be authentic in order to see an army of loyal consumers.
Predictions EdTech, Media Streaming, & More
With social distancing becoming the new normal, learn how on-demand apps, including e-learning, media streaming and more, can use data to maintain a competitive advantage.
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