CleverTap recognized as 2023 Best Overall Marketing Automation Company

Mountain View, Calif., and Mumbai, India, September 22, 2023: CleverTap, the all-in-one engagement platform was recognized as the 2023 Best Overall Marketing Automation Company at the 6th edition of the MarTech Breakthrough Awards. The award recognizes the most innovative companies, technologies, and products within global advertising, sales, and MarTech. Winning this award highlights CleverTap’s dedication towards innovation within the Marketing Automation space; enabling brands to drive customer engagement with its all-in-one engagement platform. CleverTap’s solutions help brands maximize customer lifetime value by creating real-time, personalized experiences at scale. 

Meeting the demands of the modern MarTech industry requires a very high degree of automation. CleverTap sifts through vast datasets to drive targeted customer engagement through automated segments, advanced analytics, actionable intelligence, and omnichannel experiences. CleverTap has made concerted efforts towards decreasing any campaign’s dependence on manual intervention. It helps brands scale experimentation and personalization to optimize campaigns at scale. Powered by TesseractDB – an innovative database enabling speed and scalability, the all-in-one platform enables over 2000 businesses to automate their marketing campaigns, and enhance product experiences through continuous granular experimentation and optimization. Not just that, the product has demonstrated the ability to drive customer engagement and retention, leading to a positive impact on business growth by empowering brands to maximize customer lifetime value.

CleverTap extends a huge thank you to customers, partners, and the committed team members who contributed to the development of our product; ultimately paving the way for the success that brought this award. 


About CleverTap

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, and Jakarta.

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Forward-Looking Statements

Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.


For more information:


Director, Public Relations, CleverTap

+91 9820900036