Getting Your App Onto the Infinite Growth Loop
Growth loops — those closed systems where monetization and user acquisition merge into a repeating cycle of growth — are powerful systems that break the silos of acquisition, product, and monetization. But how do you get them to work? In this episode, CEO of Yodel Mobile, talks about the Infinite App Growth Loop. Drawing from his long track record and how using this framework any app can launch and scale their app and, more importantly, keep users coming back.