Startup Innovator: Dash the smart driving app for cars

Mrinal Parekh Mrinal Parekh, Senior Manager at CleverTap, has expertise in product, consumer, and digital marketing, with previous roles at Razorpay and Amazon.

Published on April 13, 2016
Views 10.26k

Meet Dash, the app that turns any car into a ‘fuel saving smart car’. Previously described as “Fitbit for cars”, this exciting mobile product allows you to connect your car to your smartphone, and unlock enhanced performance, cost savings and social driving.
How does the app work? Dash connects your smartphone to your car with a simple, low-cost device – call an On Board Diagnostic or OBD -which you can install yourself – you can simply reach under your steering wheel and plug it in! Instantly, you can make your driving more safer, greener and affordable.
Arkady Fridman, Product Evangelist for CleverTap sat down with startup innovator and Founder, Brian Langel who’s the CTO for the Dash app to learn more about Dash’s app features and plans for the future.
Find out how this startup innovator came up with the idea for the Dash App, launched his company and what he believes is the future of mobile smart cars.
Watch the startup interview below and learn how you can improve your driving experience on a daily basis.