Native App

December 10, 2018

A native app is a type of mobile application that is stored on the local device. It is developed in a programming language that is native to a particular device (e.g.: Java for Android, or Objective C for iOS).

Native App Characteristics

A native app is developed to run on a specific platform or operating system. For example, an iOS native app won’t run on an Android device and vice versa.

The native app is installed via an app store such as Google Play or Apple’s App Store and lives on the device it was built for.

The native app can also use the device’s notification system and can work offline.

In general, native apps are preferred over other web apps or hybrid apps because they perform faster on the device they were made for. And they are more reliable.

Native App vs Web App vs Hybrid App

Unlike a native app, a web app is not so much an application as it is a website that feels like a native app. Web apps are usually written in HTML5 and are run on a browser. Instead of installing them, web apps are bookmarked to make them easier to access.

A hybrid app, on the other hand, takes the best of both types. It is like a web app in that it is practically a “wrapper” around an existing web page. But it renders the web page in an embedded browser.

Read More About Native App

Toymail, Gauri Nanda’s hot new startup that was recently featured on Shark Tank, provides kids with a fun and easy ...
As part of our ongoing series on mobile growth, today we are excited to have Pallav Singhvi, Head of Growth ...
In today’s hyper connected, always-online world, companies are looking at AI to help them understand and overcome the challenges of ...
Back to Glossary
Related Keywords
Geofencing

Geofencing is the use of GPS, RFID, or even Bluetooth technology to create a virtual, location-sp...

Read More
A/B Testing

A/B testing – AKA split testing –is a technique used by marketers to measure and quantify theef...

Read More
CTA

CTA stands for call to action, which is basically a message that nudges your app user, website re...

Read More
Marketing Automation

Marketing automation is the process of using software tools to accomplish tedious or repetitive m...

Read More

8,000+

$2 Billion

1 Billion

20 Million