Instantly Find All Paths to Conversion with Flows

Perform a Complete Analysis of How Users Navigate Through your App.

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Visualize End-to-End Customer Journeys to Boost Engagement

Flows lets you isolate all the different ways your customers navigate your app. It shows all the paths customers take so you can identify the optimal points to engage them in your app.

Analyze where your customers go before or after performing a specific action. Or follow their journey between two user actions to analyze the frequency of occurrence of an important one. For instance, dissect what customers did after installing your app and after viewing a product.

Visualize End-to-End Customer Journeys to Boost Engagement

Analyze Conversion Times Between Critical Events

Marketers often want to analyze how customers react to a specific event or a campaign. For instance, study where customers navigate after clicking on a promo code notification.

With Flows, marketers see the sequence of actions customers took, along with the percentage of user conversions and the average time taken to convert at each step of the journey.
Distill a Sequence of Critical Drop-off Points

Get Granular Insights on User Behavior with Content Flows

Determine which content, product, or category users interacted with before or after performing a specific action. For instance, analyze what content users watched after Game of Thrones or what products did users view after browsing for headphones.

Follow up with relevant content suggestions to demonstrate the value of your site. Content Flows helps you significantly improve user experience by bringing them closer to the content or product they prefer.

Analyze Conversion Times Between Critical Events

Prevent Churn by Tracking Events that Lead to Uninstalls

The Flows chart shows a sequence of events along with the number of users included in an analysis.

Analyze what users did before an event to show navigation through your app. Simply hover over the concentric circles in the sunburst chart to isolate the different paths users take that lead to uninstalls so you can identify the last steps they take before churn.
Prevent Churn by Tracking Events that Lead to Uninstalls

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